Author: Nick k

  • How to create the right stock photo background

    A few weeks ago, I posted Looking for stock photos? Here’s how to take your own. In this post, I listed Four Basic Elements of Stock photography and gave a brief description of each one.   Well in the next few weeks I’m gonna expand on each one. Then you, as a business owner can…

  • A Basic Stock Photography Equipment List

    Introduction   So, you’ve had enough. You’ve spent hours trolling stock photography sites, looking around the web for any royalty free or creative commons images that will fit your business and your message.   Finally, you’ve said, stuff it! Let’s create our own, after all how hard can it be.   It’s a brave decision…

  • ” “Don’t let nobody take care of your business better than you!” So wrote James Brown in his lesser known song “It’s a new day” and he is as right today as he was in 1970 You see In the game of marketing the big brands are winning hands down. They hire large marketing companies…

  • Looking for stock photos? Here’s how to take your own.

    Ever wondered how there are so many good stock photos out there? And how they got taken?   Have you also downloaded one and had to settle “for almost but not quite right”?   Maybe you’ve got fed up looking for the right one and just settled for something free and second rate.   Well,…

  • Time, time, time is on my side, yes it is So said the Rolling Stones in Time is on my side in 1964 Like you, I’m not sure time is on my side. We’ve all been there – not enough time in the day to get everything done. So I understand the complaint of “I…

  • How to Take a Great Photograph – 9 Essential Elements

    In life, everything can be broken down to essential ingredients. In other words, you can simplify anything as long as you understand your audience or student/s.   In this post, I will endeavour to answer the question “how to take a great photograph”.   Of course, to some photography is art and great art is…

  • Great stories from the world of Commercial Photography

    This is the first of an occasional series of interesting Photography stories from around the web.    My hope is that they will inspire, interest, educate or at the least amuse.   Of course, we are all different but I’ve grouped these stories into how they got my attention: Educate   DIY Photography have a…

  • Make sure your Product Image speaks for itself with this Photography Checklist

    So, you think that you’ve taken some great photos of your product.  Who wouldn’t want to buy your products with them looking like that.   You’ve looked at your competitor’s best photos. Worked out how you can improve on those with some great composition and processing.   The lighting was perfect, the colour is great…

  • Looking to improve your own commercial photography? Come and see how you can get tips and tricks to move you forward in your photography and marketing

  • How to create great Infographics using Microsoft Publisher

    As great as online creators such as Canva and Piktochart are, there are times that you need or want to create something without being Online. Plus, if you are only using the free versions then you can be limited in what templates and other images you can use. So, here’s an off the radar alternative…

  • 5 Ways to Eliminate Camera Shake

    How many times have you looked at those beautiful images only to realise on closer inspection there’s a slight blurriness about it. It’s just not as crisp and clear as it should be. That’s called softness and is usually caused by Camera shake.     In my last post How to hold a camera correctly…

  • Looking to improve your own commercial photography? Come and see how you can get tips and tricks to move you forward in your photography and marketing

  • Could you be a Sales Rep?

    You are in sales! Yes, that’s right you are in sales. We are all in sales. Not a day goes past when you are not selling something – unless you are a hermit living in a cave in which case it’s unlikely you would be reading this anyway. We are often selling ideas, ourselves, actions,…

  • How to hold a camera correctly

    So, you think you can hold a camera or smartphone correctly? Well how do you know? Take a good look at your photos. No, not on the camera or phone screen but on your PC, Mac or Laptop. Even a tablet is better than a smartphone or camera screen but the bigger the better. Now…

  • Why the use of Still and Video images is the most Valuable Marketing Strategy of 2018

    Once upon a time there was a world without colour. This world, which we will call Blanc Noir only had black and white. The population saw everything in black and white and hence everything they had was either black or white (pretty obvious, really what sort of story is this anyway??). One day a visitor from…