This is Nick the primary photographer and blogger for katin images. I hope that you will enjoy the stories and images on this site.
They have been accumulated from visiting 38 different countries from all the continents in the last eighteen years
All images and text are copyrighted however if you feel you have to share any images or posts please give me credit.
Alternatively you can licence an image to aid your project or publication by contacting me via our contact form.
Prints are also available via galleries
If you are looking for a travel destination image or for some info or advise send me an email .
Hope you have fun reading and viewing my posts!
If you are a small business you need great images to help sell your product or service.
I help people like you create your own to stand out in your marketplace so go and visit Stock Photography Coaching for more info.
In Why You Need a Professional Selfie I talked about having the need to have a decent self-portrait or ‘selfie’ on your website, social media or publication to show the human face.
Maybe you’ve decided to get this done but don’t want to use a professional photographer or Uncle Eric who has a good camera.
In which case read on.
So just to refresh. In Why You Need a Professional Selfie I suggested that you need to
Decide what sort of self-portrait you think represents your brand best
A financial adviser or lawyer may want a more conservative head shot.
Or they may want a full-length portrait with business like clothes like jacket and trousers.
A social media site may wish to convey a trendy relaxed image. So, it may decide that, rather than have a headshot, an image of its employees being active may be better.
Whilst I have concentrated on websites and maybe social media you may also wish to use it for some printed marketing material or even billboards.
And that’s when the capability of the camera and printing become important
The four most crucial factors to getting a professional self portrait
I’m going to show you on a smartphone but any camera should do the job provided it works 🙂
Light is everything. If the light is dull or too bright the image can be too dark or ‘blown out’
(a term for images that have the highlights way too bright).
A tripod is undoubtable the best way if someone e.g. an employee, is not taking it for you
Make sure you select the correct pose. You may have to take several different images at different angles to get one you want to use.
Incidentally there is no rule that says you must use the same image across the all platforms and marketing material.
Set the camera up;
On the Samsung S series smartphone cameras for example you will find picture size next to the settings icon.
Select 16M or 12M or whatever the largest number is.
The resolution on the IPhone is set to maximum and has no adjustment from that except with the use of a third-party app.
Some other brands only give you the option to select large or high
Note: The front camera usually has a much smaller resolution than the main camera so avoid using it for this application
I use the Joby Grip Tight Micro Stand a great little find that has a mini stand. It can also be fitted to a standard tripod head.
Set the scene
Alternatively, if you want to light up both sides, use a whiteboard on the side away from the light.
Again, a whiteboard is handy. White (or off white) backgrounds are always the best way.
The easiest way to do this is to put something in that position and then focus on it.
Rinse and repeat if need be.
You may think you’ve got it right but there’s always room to improve.
Is there anything else you want to know? Did you give it a go?
I’d be really interested in any results that you wish to share.
Let me know in the comments below.
I am the image maker,
So, sang The Kinks in Ordinary People in 1975
As a photographer and someone who has been involved in sales and marketing as a profession, I shake my head at the way some business’s view the use of images in marketing.
Because image is everything!!
I’ll say that again; “image is everything!!”
It’s no longer about what your product is, it’s now about what your product looks like and represents, and that means image.
Which is why my most recent post is How to get ahead of your competition – get good images
One of the questions I get asked is “what the hell is the camera aperture and why do I need to know about it?”
If that’s a question you have been pondering, then hopefully I’ve nailed it for you in
With today’s technology, I can tailor make these newsletters to suit you specific interests or needs.
So, to help me help you (is that a double object or something?) I’d be grateful if you can answer the following:
What’s your real pain when it comes to marketing?
What’s your number one challenge when it comes to Photography?
What else is a challenge for you in marketing and/or photography?
Just let me know in the comments section below or email via the contact page.
As always please share and talk to you next week
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