Katin Images Travel Photography
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Category: Marketing and Photography
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In life, everything can be broken down to essential ingredients. In other words, you can simplify anything as long as you understand your audience or student/s. In this post, I will endeavour to answer the question “how to take a great photograph”. Of course, to some photography is art and great art is…
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This is the first of an occasional series of interesting Photography stories from around the web. My hope is that they will inspire, interest, educate or at the least amuse. Of course, we are all different but I’ve grouped these stories into how they got my attention: Educate DIY Photography have a…
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So, you think that you’ve taken some great photos of your product. Who wouldn’t want to buy your products with them looking like that. You’ve looked at your competitor’s best photos. Worked out how you can improve on those with some great composition and processing. The lighting was perfect, the colour is great…
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As great as online creators such as Canva and Piktochart are, there are times that you need or want to create something without being Online. Plus, if you are only using the free versions then you can be limited in what templates and other images you can use. So, here’s an off the radar alternative…
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You are in sales! Yes, that’s right you are in sales. We are all in sales. Not a day goes past when you are not selling something – unless you are a hermit living in a cave in which case it’s unlikely you would be reading this anyway. We are often selling ideas, ourselves, actions,…
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Once upon a time there was a world without colour. This world, which we will call Blanc Noir only had black and white. The population saw everything in black and white and hence everything they had was either black or white (pretty obvious, really what sort of story is this anyway??). One day a visitor from…
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7 ways good photography equipment can help you create great marketing images I’ve said in a “Why selecting a new camera is like selecting a new date (or TV)” that it’s not the camera but the person with their finger on the shutter button that makes or breaks a great photo. Well just to…
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In Why You Need a Professional Selfie I talked about having the need to have a decent self-portrait or ‘selfie’ on your website, social media or publication to show the human face. Maybe you’ve decided to get this done but don’t want to use a professional photographer or Uncle Eric who has a good camera.…
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As a photographer and someone who has been involved in sales and marketing as a profession, I shake my head at the way some business’s view the use of images in marketing. Because image is everything!! I’ll say that again; “image is everything!!” It’s no longer about what your product is, it’s now about what…
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Why You Need a Professional Selfie. We all know that a picture paints a thousand words. And we know that images are important to our marketing, particularly our online presence. Why is it then that often the one image that we should have, is missing or at best average? Which image is that? The SELFIE or…
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Why good photography is a great investment for any small business. *“Don’t let nobody take care of your business better than you” In the game of marketing the big brands are winning hands down. They hire large marketing companies and/or specialist photographers to make their brands stand out in an increasingly crowded market. So does…
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Why stock images are bad for business! We all use stock images but are they really good for business? In fact stock images are bad for business! Imagine You are driving down the road and you see this big billboard with a terrific image on it. You think to yourself that’s a great image and…
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